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ABOUT

Principal Designer: Sarah Hughes, BA, WPICC

I began my love affair with weddings at a very early age– one of my earliest memories is of my mother and I driving somewhere in downtown Vancouver, and her pulling over and whisking me into a church because she had just seen a wedding party pull up and she wanted me to see the magic! We watched the wedding from the very back pew and I was transfixed. I have no idea who that bride was, but watching her float down the aisle that day sparked the beginning of a love of all things wedding that would endure throughout my university years and beyond, eventually manifesting itself in Fresh View Events. I have always loved flowers and decorating, often spending hours coordinating centrepieces and linens for my mother’s frequent dinner parties (she is a remarkable cook, a skill I sadly don’t share!) But flowers I know; I don’t want to brag, but I did win runner up in the Thetis Island country fair in 1985 with a very avant-garde arrangement of daisies and dandelions shoved into a teacup stolen from the “good china” cabinet.

After gaining experience on my own doing weddings for friends for several years, I was lucky enough to meet David Feys, who took a chance on me. From 2003-2005 I was the principal florist for elite event -powerhouse Feys & Hobbs Catered Arts where I gained a wealth of knowledge under the creative genius of David Feys. From there I spent six months interning at one of the top design firms in Las Vegas (Avery Brooks and Associates) because if you want to learn how to do events, you go to where 11am on a Tuesday is an event!

Fresh View Events has provided me with the perfect platform to share my love of weddings and events with every single client that walks through our door. From glamourous to rustic, big budget to intimate gatherings, I make it my goal to ensure that no matter what my clients’ vision is, I use every tool at my disposal to make each aspect of their day the very best it can be!

Lead Coordinator: Devon Ball, WPICC

I love when shoes match purses, centerpieces get along with bouquets, and I love the first time a bride puts on the perfect dress. As the lead coordinator on many different types of weddings, I am able to exercise my love of detail in my work. From the tiniest aspect of decor, to double checking that my out-of-country clients have, in fact, allowed enough time in their travel plans to ensure they can pay a visit to vital Statistics Canada to get their marriage license, I value each and every part of my job equally.

After freelancing for several years, I joined Fresh View Events in 2011 and haven’t looked back. From carefully orchestrated boat arrivals (the bride!) to last minute ceremony music no-shows, at FVE we treat each wedding as the unique entity it is and solve every possible wedding-day problem with grace and efficiency, ensuring each client has the most magical day possible. I love holidays, trips and special occasions because they allow me to indulge the innate sense of occasion, which I bring to each celebration I am lucky enough to be a part of!

Things we love:

Ranunculous (always)

Burlap and lace

Good hair days

Awkward love stories

Our families (2 legs, 4 legs, etc!)

Candles {real)

Collaboration

Things we hate:

Mean people

Polyester pants

The status quo

Pinchy ponytails (never)

Putting the duvet

Stopping for gas

Stains that won't quit

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